Your recommendation engine in Salesforce Marketing Cloud – Part 2 Introduction: In part 1, we looked at the set-up of Einstein (formerly known as Personalization Builder). Part 2 explains how to use it for different scenarios, ruling, and integration in email and web.
Category: Artificial Intelligence
Einstein: the setup in Salesforce Marketing Cloud
Your recommendation engine in Salesforce Marketing Cloud – part 1 Introduction: If you are currently working with Salesforce Marketing Cloud, you might wonder what’s hidden behind the Einstein menu item (formerly known as Personalization Builder).
New messaging options, send time optimization and more
The SFMC June 2019 Release is here! Let’s take a look at some of the new features have become available with the latest Salesforce Marketing Cloud release: